Effective media buying is a critically important component of successful campaigns. CPM-based media can sometimes be over-looked yet it offers real benefits when approached in a strategic manner. Madrivo is one of the powerhouses of the affiliate marketing industry with a thriving network built upon proprietary technology, combined with agency services to provide highly-rated advertiser […]
The post Advertiser Perspective: How to be strategic when buying CPM appeared first on mThink.